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Category Archives: marketing
Observing Change in Your Industry
It’s been nearly ten years since last attended a conference for the American Institute for Aeronautics and Astronautics (AIAA), which is the professional association for aerospace engineers. While I posted my observations of what happened, I haven’t yet written my … Continue reading
How to Market Yourself When You Have Multiple Skill Sets
When I first started freelancing, I had a challenge marketing myself. I wasn’t just a proposal writer. I also did education and outreach, technical papers, marketing, speech writing, engineering documents, and training and development scripts. I rather liked the opportunity … Continue reading
The Tyranny of the Urgent
I touched on this subject a little over three years ago, and it still remains relevant. Planning and strategizing are as important for the freelancer as they are for any business, but are often neglected while we deal with the … Continue reading
What is a “Space Writer,” Anyway?
Today’s entry comes in response to a note from Sharmila, who asked the following about my “How an English Major Got a Job at NASA” story: Hi. Thanks for the post! Something that I needed. I’m pursuing CSE undergraduate course … Continue reading
Making Sales Calls
My father was a sales representative for the original Eastern Airlines. As one of EAL’s Florida experts, he spent a lot of time visiting hotels and attractions around the Sunshine State, making sure they had all the system timetables they needed, and … Continue reading