Category Archives: audience

Finding Your Voice As a Writer

I haven’t discussed writing style in a while, but in keeping with my revisiting-old-topics riff, I thought I’d give it another look. As it happened, I could thank my friend Cindy Lou for helping me find my writing voice 20+ … Continue reading

Posted in audience, business writing, editing, peers, personal, technical writing, workplace | Tagged | Leave a comment

Adding Technical Writing to an MBA

I got an interesting question from a Millennial friend, asking why don’t they include technical writing skills as part of a typical master’s of business administration (MBA) degree. Honestly, the thought hadn’t occurred to me, but I’m willing to poke … Continue reading

Posted in audience, business writing, careers, education, engineering, management, presentations, proposal writing, science, technical writing, workplace | Leave a comment

Online Marketing

Marketing was a bit more straightforward in the previous century: you had newspapers, magazines, radio, and TV. Maybe billboards if you were feeling extravagant. Today, to get your message, product, or service in front of the people you expect to … Continue reading

Posted in audience, book writing, freelancing, marketing, Technology | 2 Comments

Why Mentor?

One of the better and easier ways you can leave a legacy is to be a mentor to someone…or multiple someones. It costs very little, builds goodwill, and ensures that the people who seek your advice will know what you know. … Continue reading

Posted in audience, consulting, mentoring, personal, philosophy | Leave a comment

Legitimate vs. Entitlement Complaints

The current hot meme out there is to poke at white women of a certain age with a certain haircut (randomly named “Karen”) who act in an entitled/pushy manner and ask to see the manager. I’ve dealt with my share … Continue reading

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