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Category Archives: marketing
Speak Not of the Devil in Your Proposals
An old saying from my English ancestors states, “Speak of the devil and he will appear.” As he is our entity of maximum evil (or entropy, if you prefer), you didn’t want the Devil appearing anywhere near you. In a … Continue reading
Book Status, Publication +245 Days
It’s been a while since I talked about the book. It’s been out there for 245 days, as the title says, but I thought I’d take the opportunity of a review appearing in the May edition of Technical Communication to … Continue reading
Posted in book writing, marketing
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The Organization of You, Inc.
As a freelance technical writer, you are responsible for all aspects of your business. This post isn’t meant to scare anyone, though I suppose it can serve as a warning if you’re wondering if going out on your own is … Continue reading
Posted in freelancing, management, marketing, workplace
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Guest Speaking Summary: Starting Your Technical Writing Business
I was asked to be a guest Zoom speaker for the North Alabama chapter meeting of the Society for Technical Communication. My talk was on February 4. I was asked to speak about the process of starting your own business, … Continue reading
Marketing as a Long-Term Consultant
I spent the first year and a half of my freelancing life taking any job I could find. Some of it was work I wanted, some of it wasn’t. I was not particularly adept at marketing myself as a solo … Continue reading