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Category Archives: marketing
How to Market Yourself When You Have Multiple Skill Sets
When I first started freelancing, I had a challenge marketing myself. I wasn’t just a proposal writer. I also did education and outreach, technical papers, marketing, speech writing, engineering documents, and training and development scripts. I rather liked the opportunity … Continue reading
Posted in careers, clients, freelancing, marketing, workplace
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The Tyranny of the Urgent
I touched on this subject a little over three years ago, and it still remains relevant. Planning and strategizing are as important for the freelancer as they are for any business, but are often neglected while we deal with the … Continue reading
Posted in consulting, freelancing, job hunting, marketing, personal
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What is a “Space Writer,” Anyway?
Today’s entry comes in response to a note from Sharmila, who asked the following about my “How an English Major Got a Job at NASA” story: Hi. Thanks for the post! Something that I needed. I’m pursuing CSE undergraduate course … Continue reading
Making Sales Calls
My father was a sales representative for the original Eastern Airlines. As one of EAL’s Florida experts, he spent a lot of time visiting hotels and attractions around the Sunshine State, making sure they had all the system timetables they needed, and … Continue reading
Posted in clients, freelancing, marketing, personal, technical writing, workplace
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The Tech is Great, But What’s it Good For?
I’m listening to one of The Great Courses on “Becoming a Great Essayist” to help improve my skill set. One of the more important things the professor has shared so far is the need for the essayist to make his or … Continue reading
Posted in audience, engineering, marketing, technical writing, Technology
Tagged benefits, features, strategic communication
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