Category Archives: documents

Marketing Language in Proposal Writing

Posted on February 28, 2015 by Bart Leahy

Proposals are marketing documents. This should be something everyone knows, but you’d be surprised how often that knowledge doesn’t result in effective marketing language in a proposal. Below are some thoughts on how to ensure that your proposal readers are … Continue reading →

Posted in documents | Tagged , , , , | Leave a comment

Finding the Information You Need: The Magic of Keywords

Posted on January 21, 2015 by Bart Leahy

I have a friend at NASA who is terrified of the way I use a computer. He’s convinced I’m a member of the Borg collective because of the speed with which I find information on the internet. And while I … Continue reading →

Posted in documentation, documents, research | Tagged , , , | Leave a comment

Car Repairs and the Design of Documents

Posted on October 1, 2014 by Bart Leahy

I’m sitting in the waiting room of the local Honda dealership, waiting a few patient hours for the mechanics to fix the alignment on my Accord and replace all four tires. I’m about to launch into a complaint about my … Continue reading →

Posted in audience, documentation, documents, engineering, personal | Tagged , | Leave a comment

Playing Nicely With Subject Matter Experts

Posted on April 20, 2013 by Bart Leahy

I gave this talk today at the 2013 STC Rocket City Technical Communication Conference. Perhaps it will be of some use to you.

Posted in clients, documents, Office Politics, personal, technical writing, workplace | Tagged , , , , , , , , , , , , | 1 Comment

Presentation Writing Tips

Posted on August 11, 2012 by Bart Leahy

This will cover verbal presentations without the use of PowerPoint or some other electronic slide software. However, I might bring in a few thoughts about that as well, learned how, class? That’s right: the hard way. With any luck, someone … Continue reading →

Posted in audience, documents, editing, marketing, meetings, research | Tagged , , , , , | 2 Comments