Blog Archives

Hiring a Tech Writer: What to Expect

I’ve worked with customers who are used to technical writers and know how to smoothly integrate them into their workplace. Others…not as much. A friend recently described what we do as “this whole other world,” which hadn’t occurred to me … Continue reading

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Online Marketing

Marketing was a bit more straightforward in the previous century: you had newspapers, magazines, radio, and TV. Maybe billboards if you were feeling extravagant. Today, to get your message, product, or service in front of the people you expect to … Continue reading

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My Book is Out: Why You Should Buy It

Oh, huzzah!¬†Heroic Technical Writing: Making a Difference in the Workplace and Your Life is now available¬†in Kindle and paperback format. While I enjoyed writing it, you might be wondering: WIIFM (What’s In It For Me?). Today I’ll explain what you’d … Continue reading

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Stupid Word Tricks

I’m going to take a brief break from book promotion to talk about something a little more practical. Hearkening back to David Letterman, today I’ll share some “Stupid Human Tricks” you can do with Microsoft Word that aren’t really stupid, … Continue reading

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Learning About Self-Publishing in Real Time

As I noted last week, there are some definite differences between publishing for Kindle and publishing a traditional paperback book. Some things you might not catch until the paper copy is already in your hand….as I discovered after I’d already … Continue reading

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